Google's official WordPress plugin for Search Console, Analytics, Ads, and related products.
If you are looking for a Site Kit by Google alternative, this page compares what Site Kit actually ships with what uiXpress includes. Site Kit is Google's official WordPress plugin. The product site lists modules for Search Console, Analytics, PageSpeed Insights, AdSense, Google Ads, Tag Manager, Sign in with Google, and Reader Revenue Manager. Setup is OAuth-based and reports appear in a WordPress dashboard plus per-page insights in the admin bar. It is free. It is not an admin theme, and it requires Google accounts for every module you enable.
If you are looking for a Site Kit by Google alternative, this page compares what Site Kit actually ships with what uiXpress includes. Site Kit is Google's official WordPress plugin. The product site lists modules for Search Console, Analytics, PageSpeed Insights, AdSense, Google Ads, Tag Manager, Sign in with Google, and Reader Revenue Manager. Setup is OAuth-based and reports appear in a WordPress dashboard plus per-page insights in the admin bar. It is free. It is not an admin theme, and it requires Google accounts for every module you enable.
Compared against features published on sitekit.withgoogle.com and public pricing available in .
Feature comparison
Feature comparison of uiXpress and Site Kit by Google
Feature
uiXpress
Site Kit
Modern rebuilt admin UI
uiXpress: Vue admin shell that replaces default wp-admin screens, not a skin over core markup
Site Kit: Not available in Site Kit
Built-in analytics dashboard
uiXpress: Privacy-first traffic, users, media, WooCommerce, and site-health cards with date ranges
Site Kit: Official Google Analytics and Search Console modules
Admin dark mode
uiXpress: Dark Engine styles the full admin, including Gutenberg, classic screens, and third-party plugins
Site Kit: Not available in Site Kit
White label branding
uiXpress: Logos, favicon, text replacement, and plugin renaming across the admin
Site Kit: Not available in Site Kit
Login page customization
uiXpress: Modern login layout, custom login URL, per-role redirects, and optional Cloudflare Turnstile
Site Kit: Not available in Site Kit
Global command search
uiXpress: Keyboard-first search across posts, users, taxonomies, plugins, and admin menu items
Site Kit: Not available in Site Kit
Admin menu editor
uiXpress: Menu Creator with drag-and-drop, role targeting, custom links, and import/export
Site Kit: Not available in Site Kit
Modern plugin manager
uiXpress: Split-panel plugin workspace with performance inspector, rollback, and fatal-error recovery
Site Kit: Not available in Site Kit
Modern media library
uiXpress: Rebuilt media workspace with grid/list views, unused-file filters, tags, and replace
Site Kit: Not available in Site Kit
Modern content tables
uiXpress: Rebuilt posts, pages, users, and comments tables with inline edit, filters, and batch actions
Site Kit: Not available in Site Kit
Activity audit log
uiXpress: Searchable on-site activity log with before-and-after diffs, auth events, and retention controls
Site Kit: Not available in Site Kit
Role and capability editor
uiXpress: Create and edit roles and grouped capabilities in a dedicated workspace
Site Kit: Not available in Site Kit
Database explorer
uiXpress: Browse tables, inspect schema, and run guarded read-only SQL from the admin
Site Kit: Not available in Site Kit
Remote multi-site switcher
uiXpress: Connect remote WordPress sites with application passwords and switch without leaving admin
Site Kit: Not available in Site Kit
One-time license
uiXpress: Lifetime plans from Solo, with yearly billing as an option
Site Kit: Free official Google plugin
Included Limited Not available
The short version.
Keep Site Kit when you need official Google search and ads data. Choose uiXpress when the daily WordPress admin — not the Google dashboard — is what you want to improve.
Where Site Kit fits.
What it includes
Official Search Console reports in WordPress
Google Analytics module
PageSpeed Insights
AdSense, Google Ads, and Tag Manager modules
Sign in with Google
Reader Revenue Manager
Site-wide dashboard and per-page admin-bar insights
No-code OAuth setup for Google products
Strengths and limits
Strongest when
Official Google product, free
Search Console and PageSpeed in the same dashboard as Analytics
Trusted by a very large install base
The boundary
Every useful module needs a Google account
Does not white label or rebuild the WordPress admin
No activity log, role editor, or content workspaces
Dashboard UX is Google's, not a client-branded admin
Rebuilt Vue admin shell with sidebar, toolbar, and SPA navigation
Theme Designer with color presets, density, radius, and custom fonts
Dark Engine for native WordPress and third-party admin screens
Light, dark, system, or forced global theme
Custom logos, dark-mode logos, and admin favicon
Admin custom CSS and extra stylesheets
Frontend toolbar that matches the admin chrome
Disable uiXpress by role, user, or URL pattern
White label and login
Rename the plugin in the plugins list and settings menu
Find-and-replace text across menus, plugin headers, and Vue screens
Modern split-panel login page with optional side image
Custom login URL and per-role login redirects
Optional Cloudflare Turnstile on login
Dashboard and analytics
Custom dashboard with Overview, Analytics, and WooCommerce Store tabs
Per-user card layout: drag, resize, show, and hide
Built-in privacy-first analytics or Google Analytics 4
Page views, visitors, sessions, countries, referrers, devices, and campaigns
Real-time active visitors, conversions, and event tracking
Media analytics, user registrations, scheduled content, and server health
WooCommerce revenue, orders, products, customers, and coupons
Workspaces
Global command search with history, quick actions, and menu links
Menu Creator with role targeting, drafts, and import/export
Modern plugin manager with WordPress.org browse, ZIP upload, and bulk actions
Plugin performance profiler and update protector with rollback
Modern media library with unused-file filters, tags, SVG, and font uploads
Modern posts, pages, users, and comments tables with inline and batch edit
Admin tools
Activity logger with diffs, IP, user agent, and retention cleanup
Role editor with grouped capabilities and role cloning
Database explorer with schema view and SELECT-only SQL
Admin notices targeted by role or user
Remote site switcher with encrypted application passwords
Settings import/export and optional GitHub settings sync
Common questions.
Is uiXpress a good alternative to Site Kit by Google?
Yes. uiXpress is a Site Kit by Google alternative for teams that want analytics inside a branded, modern admin without making Google the center of wp-admin. Keep Site Kit when you need official Google search and ads data. Choose uiXpress when the daily WordPress admin — not the Google dashboard — is what you want to improve.
Is Site Kit better than uiXpress for SEO stats?
For Search Console and PageSpeed, Site Kit is the official Google source. uiXpress does not replace Search Console. It can show on-site traffic or GA4 next to publishing work.
Does Site Kit customize the WordPress admin?
No. It adds a Google dashboard. uiXpress rebuilds the admin and can still use GA4 as an analytics provider.
Can I use Site Kit and uiXpress together?
Yes. Many teams keep Site Kit for Search Console and use uiXpress for the admin and first-party or GA4 dashboard cards.