Branda alternative

uiXpress vs Branda

WPMU DEV's modular white-label suite for admin, login, email, and multisite branding.

About this comparison

If you are looking for a Branda alternative, this page compares what Branda actually ships with what uiXpress includes. Branda (formerly Ultimate Branding) is WPMU DEV's white-label plugin. Official materials describe a modular set of tools: admin themes and templates, login customizer, dashboard widgets and feeds, footer branding, find-and-replace text, favicons, signup screens, role permissions, tracking codes, SMTP and system-email branding, and maintenance mode. Pro is sold as part of a WPMU DEV membership rather than a standalone lifetime license. It is strong on network-wide branding. It is not a rebuilt WordPress admin.

Compared against features published on wpmudev.com and public pricing available in .

Feature comparison

Feature comparison of uiXpress and Branda
Feature uiXpress Branda
Modern rebuilt admin UI
uiXpress: Vue admin shell that replaces default wp-admin screens, not a skin over core markupBranda: Admin templates restyle wp-admin — they do not rebuild screens
Built-in analytics dashboard
uiXpress: Privacy-first traffic, users, media, WooCommerce, and site-health cards with date rangesBranda: Not available in Branda
Admin dark mode
uiXpress: Dark Engine styles the full admin, including Gutenberg, classic screens, and third-party pluginsBranda: Admin templates can use darker palettes — not a CSSOM dark engine
White label branding
uiXpress: Logos, favicon, text replacement, and plugin renaming across the adminBranda: Included in Branda
Login page customization
uiXpress: Modern login layout, custom login URL, per-role redirects, and optional Cloudflare TurnstileBranda: Included in Branda
Global command search
uiXpress: Keyboard-first search across posts, users, taxonomies, plugins, and admin menu itemsBranda: Not available in Branda
Admin menu editor
uiXpress: Menu Creator with drag-and-drop, role targeting, custom links, and import/exportBranda: Role permissions and cleanup — not a dedicated menu creator
Modern plugin manager
uiXpress: Split-panel plugin workspace with performance inspector, rollback, and fatal-error recoveryBranda: Not available in Branda
Modern media library
uiXpress: Rebuilt media workspace with grid/list views, unused-file filters, tags, and replaceBranda: Not available in Branda
Modern content tables
uiXpress: Rebuilt posts, pages, users, and comments tables with inline edit, filters, and batch actionsBranda: Not available in Branda
Activity audit log
uiXpress: Searchable on-site activity log with before-and-after diffs, auth events, and retention controlsBranda: Not available in Branda
Role and capability editor
uiXpress: Create and edit roles and grouped capabilities in a dedicated workspaceBranda: Permission controls for branded areas — not a full capability editor
Database explorer
uiXpress: Browse tables, inspect schema, and run guarded read-only SQL from the adminBranda: Not available in Branda
Remote multi-site switcher
uiXpress: Connect remote WordPress sites with application passwords and switch without leaving adminBranda: Multisite network branding — not remote site switching
One-time license
uiXpress: Lifetime plans from Solo, with yearly billing as an optionBranda: Pro is sold as a WPMU DEV yearly membership

Included Limited Not available

The short version.

Branda is a strong branding layer if you already pay for WPMU DEV or need email and multisite white label. uiXpress is the better admin product if you want the backend rebuilt, not only rebranded.

Where Branda fits.

What it includes

  • Modular white-label modules you can turn on independently
  • Admin theme templates and custom dashboard widgets or feeds
  • Login page customizer
  • Find and replace text across the admin
  • Footer, favicon, and signup-screen branding
  • System email branding and full SMTP configuration
  • Maintenance mode
  • Role permission controls for branded areas
  • Tracking-code injection
  • Multisite-aware branding across a network

Strengths and limits

Strongest when

  • Covers system emails and SMTP, which most admin themes skip
  • Modular design — enable only the branding pieces you need
  • Strong multisite story as part of WPMU DEV

The boundary

  • Does not rebuild posts, media, plugins, or users
  • No built-in site analytics, activity log, or database explorer
  • No remote site switcher outside WordPress multisite
  • Pro pricing is a WPMU DEV suite membership

Everything inside uiXpress.

Explore all features
Admin interface
  • Rebuilt Vue admin shell with sidebar, toolbar, and SPA navigation
  • Theme Designer with color presets, density, radius, and custom fonts
  • Dark Engine for native WordPress and third-party admin screens
  • Light, dark, system, or forced global theme
  • Custom logos, dark-mode logos, and admin favicon
  • Admin custom CSS and extra stylesheets
  • Frontend toolbar that matches the admin chrome
  • Disable uiXpress by role, user, or URL pattern
White label and login
  • Rename the plugin in the plugins list and settings menu
  • Find-and-replace text across menus, plugin headers, and Vue screens
  • Modern split-panel login page with optional side image
  • Custom login URL and per-role login redirects
  • Optional Cloudflare Turnstile on login
Dashboard and analytics
  • Custom dashboard with Overview, Analytics, and WooCommerce Store tabs
  • Per-user card layout: drag, resize, show, and hide
  • Built-in privacy-first analytics or Google Analytics 4
  • Page views, visitors, sessions, countries, referrers, devices, and campaigns
  • Real-time active visitors, conversions, and event tracking
  • Media analytics, user registrations, scheduled content, and server health
  • WooCommerce revenue, orders, products, customers, and coupons
Workspaces
  • Global command search with history, quick actions, and menu links
  • Menu Creator with role targeting, drafts, and import/export
  • Modern plugin manager with WordPress.org browse, ZIP upload, and bulk actions
  • Plugin performance profiler and update protector with rollback
  • Modern media library with unused-file filters, tags, SVG, and font uploads
  • Modern posts, pages, users, and comments tables with inline and batch edit
Admin tools
  • Activity logger with diffs, IP, user agent, and retention cleanup
  • Role editor with grouped capabilities and role cloning
  • Database explorer with schema view and SELECT-only SQL
  • Admin notices targeted by role or user
  • Remote site switcher with encrypted application passwords
  • Settings import/export and optional GitHub settings sync

Common questions.

Is uiXpress a good alternative to Branda?
Yes. uiXpress is a Branda alternative for teams that want a modern admin workspace and analytics, with white label included, without a hosting-suite membership. Branda is a strong branding layer if you already pay for WPMU DEV or need email and multisite white label. uiXpress is the better admin product if you want the backend rebuilt, not only rebranded.
Is Branda the same as Ultimate Branding?
Yes. Branda is WPMU DEV's current name for the Ultimate Branding plugin. The product page still lives under the ultimate-branding project URL.
Does Branda include SMTP and email branding?
Yes. That is one of its clearer advantages over most admin-theme plugins. uiXpress does not replace an SMTP plugin; it focuses on the admin interface, analytics, and workspaces.
Do I need a WPMU DEV membership for Branda Pro?
Pro is sold through WPMU DEV plans, which also unlock the rest of that suite. uiXpress is licensed on its own, including lifetime plans.

Ready to try uiXpress instead of Branda?

Lifetime and yearly plans. 14-day money-back guarantee.